There are two types of travelers in the world. Those who like the comfort and convenience of a chain hotel where they know what they’re getting and don’t need anything else. Then there are those who are looking for a hotel with a little more personality, originality and local flair. For the latter, there is the Ascend Hotel Collection through Choice Hotels. Not familiar with Ascend? Never fear. As an honored member of the Ascend Hotel Collection ourselves, here’s a first-hand look at what makes staying at an Ascend Hotel a stay to remember.
Ascend Hotel Collection Run Down
Officially launched in 2008, the Ascend Hotel Collection has been among the fastest growing brands in the upscale hotel industry. The Ascend Hotel Collection is part of Choice Hotels, who is the franchisor for over 6,400 hotels in 40 countries.
Ascend was designed for travelers pursuing distinct experiences in unforgettable surroundings, but also for owners who value their independence. Ascend is what’s known as a “soft brand” concept for upscale, independent hotels. This means members are able to maintain their unique name and identity, so there is not another hotel like it in the world; which is certainly true for the Oasis.
The Oasis Hotel and Convention Center was chosen to join the Ascend Hotel Collection in 2017 because of the unparalleled experience guests’ encounter when they stay in this resort-inspired tropical oasis. As one of only five Ascend properties in the state of Missouri, the Oasis brings truly unique accommodations to the city of Springfield.
Unique is the Keyword for Ascend Hotels
For starters, Ascend Hotels are generally categorized in three ways: unique, historic or boutique. Each Ascend property has the freedom to brand themselves in whatever way they want and are encouraged to bring in some local flair to really create an memorable experience for travelers to their cities. The Oasis in Springfield was hand selected for this collection due to the property’s unique, retro-chic décor and tropical indoor atrium with live plants and indoor and outdoor saltwater pools. With parallels made to vintage Las Vegas hotels, visitors know they’re in for something extraordinary as soon as they drive through the waterfall-lined gates. Inside is home to the local, independent and one-of-a kind restaurant, Fire & Ice and local Springfield artist, Gavyn Sky’s artwork hangs throughout the property. There is a part of Springfield everywhere you turn at the Oasis, and no matter the hotel you choose in the Ascend Hotel Collection, it’s going to be a genuine experience.
So where are they?
Intrigued? Lucky for you the Ascend Hotel Collection is home to over 200 unique hotels, and while half are located here in the United States, there are 47 hotels located across 10 other nations, including the Vox Hotel in Sweden, the La Malmaison Nice in France, and the Hotel Brosundet in Norway!
If you’re looking to travel domestically, the Ascend Collection has several locations across the United States, all bringing something different to the table and ready to welcome you with open doors. So as you can see from the map below, you can complete your cross-country road trip Ascend-style.
The Perks of Staying with Ascend
Being a part of Choice Hotels through the Ascend Hotel Collection is what we would call a win-win for both hotel and guest alike. Apart from the truly genuine experience, the guests are taken care of by exemplary staff that are held to the highest customer service standards in the business. Additionally, being a part of Choice Hotels means benefits such as an advanced reservation system and a guest loyalty program with over 26 million members!
For the hotels themselves, not only are they able to retain their independent website, name and identity, but they are also not restricted to signage or excessive brand standards. Additionally, Ascend Hotels are able to utilize advantages such as a powerful booking engine, internet marketing, advertising, training programs, revenue management and much more to provide significant upfront and ongoing cost savings.
Ascend Into the Oasis
The Ascend Hotel Collection has revolutionized the hotel game over the last few years, allowing hotels to be part of a larger organization while maintaining their independence to bring the best possible experience for their guests. At the Oasis Hotel, we chose to align with Choice Hotels and the Ascend Hotel Collection because we want to deliver a truly unique and unforgettable stay, for every guest, every time. And when you stay at the Oasis and other Ascend properties, you stay remarkable.
